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Mobile-Friendly Websites 101: A Beginner's Guide to Optimizing Your Wix Site


Mobile phone with interior design project on screen laying on notebook.

As an interior designer, creative, or small business owner, you've worked tirelessly to create a stunning website that showcases your work and services. You've poured your heart and soul into crafting the perfect desktop view, but have you considered how it looks on mobile devices?


The truth is, a large percentage of users access websites on their smartphones and tablets. In fact, according to a recent report by Statista, mobile devices accounted for approximately 64% of all website traffic worldwide in 2024. This means that if your website isn't optimized for mobile, you're missing out on a significant chunk of potential customers and visitors.


Why Mobile Optimization Matters

Mobile optimization is crucial for several reasons:

  1. User experience: A mobile-friendly website provides a better user experience, making it easier for visitors to navigate and interact with your site.

  2. Search engine rankings: Google favors mobile-optimized websites in search engine rankings, giving you a boost in visibility.

  3. Conversion rates: Mobile-optimized sites tend to have higher conversion rates, as users are more likely to engage with a site that's easy to use.


Adjusting Your Mobile View (Even If Your Desktop View Looks Good)


You might be thinking, "But I've already designed my website for desktop – do I really need to adjust the mobile view?" The answer is yes! Even if your desktop view looks great, your mobile view might be lacking. Here's why:

  1. Screen size: Mobile devices have smaller screens than desktops, requiring adjustments to ensure your content remains visible and easily accessible.

  2. Finger-friendly: Mobile users interact with your site using their fingers, which means you'll want to make sure buttons, forms, and other interactive elements are spaced correctly.


Making the Most of Your Mobile View


Wix makes it easy to adjust your mobile view with its flexible layout editor. However, not all components are in the exact placement you may want when building out your desktop version of your site, Therefore it crucial to take a look at the mobile view and rearrange the text and elements to optimize the mobile view. A few great things about Wix mobile editor is that it will let you hide text or elements you may not want on the mobile view, you can add specific items to mobile that are not on desktop or even adjust the text to be a shorter version of the desktop view for less scroll that is needed.


Here's how you can edit the mobile version in Wix:


Edit Mobile Settings: Go to your Wix dashboard > click edit site > toggle to the mobile view at the top of the page

Mobile view in Wix editor showing the mobile view of Cathleen Barnes Consulting's website

Adjust Layout: Use the drag-and-drop editor to reorganize elements on the page. You can move items around, resize them, or hide/show certain sections.

Mobile screen view of Cathleen Barnes Consulting website showing how you can adjust sections by using a dragg-and-drop feature.

Remove or Add Elements: Don't like something on your mobile view? Simply remove it or add new elements to enhance the user experience. You can do this by click on text or an element and clicking on the eye button which will hide or show the item. To add a new element to mobile only click

Cathleen Barnes Consulting mobile website editor view showing how to hide text on the mobile site.
Wix mobile editor view showing how and where you can add a new element to your Wix mobile site.

Best Practices for Mobile Optimization


Here are some best practices to keep in mind when optimizing your mobile view:


  1. Keep it simple: Avoid cluttering your mobile view with too much information. Focus on the most important elements.

  2. Use clear typography: Choose fonts that are easy to read on smaller screens.

  3. Make it finger-friendly: Ensure buttons and interactive elements are spaced correctly for finger-based interactions.

  4. Test and iterate: Test your mobile view regularly and make adjustments as needed.


Optimizing your mobile view is an essential step in creating a well-rounded online presence. By following these simple steps and best practices, you'll be able to create a mobile-friendly website that showcases your work and services in the best possible light.

Remember, a good mobile view is not just about aesthetics; it's about providing a seamless user experience that drives engagement and conversions. So go ahead, give it a try, and watch your website thrive on both desktop and mobile devices!


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